Not Selfish, Just Glowing: Find the Joy In Making Time For You

Let’s get one thing straight right off the top:
Self-care is not selfish.
It’s survival. It’s sanity. It’s choosing to actually enjoy being in your own skin.

And listen, I get it—we’re all busy. Between owning a small business, SIX children, 4 dogs, 2 cats, laundry mountains, endless notifications, and trying to drink enough water to feel like a hydrated woodland fairy, the idea of carving out “me time” can feel laughable. But here’s the truth:

Sometimes, the smallest rituals are the ones that hold us together.

The Magic of That One Product

You know the moment. You try something new—something you picked up on a whim, or were gifted, or finally ordered after reading 11 reviews—and then BAM. Cue soft music and dramatic lighting.

It actually works.
Your skin glows, your shoulders drop, your mood lifts.
And suddenly, you’re texting your friends with “OKAY THIS IS NOT AN AD BUT YOU NEED THIS.”

Because as dramatic as it sounds, the right product really can change your life. Even a little bit. And in the world of relentless to-do lists and overstimulation, a little bit of joy is a big deal.

Nature Knows Best (And Canada Has It All)

Even better? When that magical product turns out to be made in Canada—with real, nourishing, often-foraged ingredients pulled from wild places like the forests of Tofino or the prairies of Saskatchewan. There's something deeply grounding about knowing what you’re putting on your skin comes from here. From the land, from people who care, from creators who blend science with soul.

Here are some of my current obsessions:

🌿 The Tofino Hobbyist

Small-batch and born by the sea, this brand captures the magic of coastal B.C. with every earthy, elegant formula. It smells like a mossy hike and a deep breath.

🛁 Bathorium

Luxury bath soaks and elixirs that make you feel like you’re on vacation in your own tub. Their mineral-rich blends don’t just soften your skin—they kind of melt your stress, too.

🍯 Barefoot Venus

Quirky, cozy, and indulgent in the best way. Their mustard seed bath soak is iconic, and their packaging? Full-on vintage glam.

Bath Poetry (Special shout-out!)

Locally made in Lumsden, Saskatchewan (just a stone’s throw from us), this line is poetry in a bottle—literally. Founder Nicolle collaborates with Canadian singer-songwriters to put original lyrics on each product. How freaking cool is that?? It’s skincare with soul, and it makes every use feel like a love letter.

Carving Out Time for You

So no, taking 30-90 minutes to soak, scrub, or smooth on a body oil isn’t selfish. It’s sacred. It’s a quiet act of rebellion in a culture that constantly tells us to rush, push, produce.

Your peace matters. Your joy matters. And if that joy comes in the form of a eucalyptus-scented bath or a whipped body butter that smells like wildflowers, well—that matters too.

So this is your permission slip:
Light the candle. Take the long bath. Use the good stuff.
Because you deserve rituals that remind you who you are underneath the busy.

Looking to discover your new can't-live-without-it self-care favourite?
You’ll find these dreamy Canadian brands and more at Wren—our cozy corner for intentional living, wild beauty, and little moments that make a big difference.

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Let’s Talk Dirty (Skincare Edition): What’s Really in That Bottle?

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Brand Values: Why We Choose Small, Local, and Women-Led, and Why It Matters